FRAMEWORK

Disruptive Innovation

Disruptive innovation explains how simpler, cheaper offerings take root in low-end or new-market footholds and move upmarket to displace incumbents who are over-serving. This template assesses disruption threats and opportunities and the right response.

Deliverable CodeCT-FW-017

Versionv1.0

CategoryStrategy Frameworks

PublishedJune 13, 2026

Reading time18 min

Prepared byStratenity Advisory Team

IntelligenceStrategic issuesIndustryCross-industryPracticeEnterprise StrategyFocus01 Industry Intelligence

disruptive innovationlow-end disruptionnew-market disruptionperformance trajectories and overshootspotting a disruptive threat earlyinnovation explainsexplains simplersimpler cheaper

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Disruptive Innovation

Stratenity is the AI Operating System for Strategic Execution™.

Stratenity is the AI Operating System for Strategic Execution^™.